Real Estate Auctions

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Create Real Property Sales with an Online Auction

Real estate auctions offer a fast, transparent, and competitive method to sell property—from single-family homes and condos to commercial buildings and undeveloped land. Whether for investor flips, foreclosure clearance, or estate sales, auctions create urgency and compress sales timelines.

Our auctions are typically online and bid at the item with smartphone on item inspection day, allowing buyers to inspect properties in-person while placing bids through their mobile device from anywhere.

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💡 Why Real Estate Auctions Work

1. Speed to Close

Auction sales happen fast—often with pre-qualified buyers, defined timelines, and minimal contingencies.

2. Competitive Bidding Raises Value

Auction dynamics drive pricing upward, especially when multiple buyers are vying for limited local inventory.

3. Strong Revenue for Organizers

A 12% buyer premium and 5% listing fee generate consistent returns per property.

4. Post-Auction Negotiation via Deal Working

Selling Lane’s deal working feature helps auctioneers close an additional 10% of deals after the auction ends.

🏠 Property Types Sold at Real Estate Auctions

🏡 Single-family homes, townhouses, and condos
🏢 Small commercial properties and storefronts
🌳 Vacant land, farms, and development lots
🏚 Fix-and-flip or distressed homes
🏛 Estate-owned and trust-held properties
🏗 Investment portfolios and income properties

🧩 Example: PrimeParcel Monthly Real Estate Auctions

Case Study: Local Reach, National Interest

Frequency: Monthly
Avg Properties per Auction: 8
Avg Sale Price per Property: $250,000
Buyer Fee (12%): $30,000 per property
Listing Fee (5%): $12,500 per property
Annual Gross Property Sales: $24,000,000
Buyer Fees Collected: $2,880,000
Listing Fees Collected: $1,200,000
Deal Working Closures: $500,000
Selling Lane Subscription: $9,996/year

PrimeParcel used digital property profiles with images, disclosures, and inspection reports. Smartphone bidding and scheduled walk-throughs made participation simple. Selling Lane’s deal working system added $500K in sales from post-auction negotiations.

📈 Financial Snapshot & ROI

Real estate auctions generate serious transaction volume. With Selling Lane, you keep control, streamline documentation, and maximize results.

Annual Performance Overview

Gross Sales: $24,000,000
Buyer Premium (12%): $2,880,000
Listing Fees (5%): $1,200,000
Deal Working Revenue: $500,000
Total Platform-Enabled Revenue: $4,580,000
Software Cost: $9,996
Net Return via Platform: $4,570,004
ROI: Over 450x return

🏁 The Bottom Line

Real estate auctions are ideal for fast-moving inventory, motivated sellers, and investment buyers. With Selling Lane, you get the tools to run clean, modern, mobile-friendly property sales every month—with flexible bidding, powerful reporting, and more closed deals.

📣 Ready to turn listings into closings? Start your real estate auction today and unlock the next level of deal flow.

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